Marketing Intern
Job Title: Marketing & Events Intern (Part-Time)
Department: Marketing & Events
Reports to: Marketing & Communications Manager
FLSA Status: Non-Exempt
Salary: $10/hour
Schedule: Part-Time, 10–15 hours/week (includes some evening and weekend hours)
Position Summary
The Marketing & Events Intern supports the Marketing & Events Department by creating and managing digital content, attending events to capture promotional media, and helping to strengthen ASHBA’s online presence. This position focuses on short-form content creation for TikTok, Instagram Reels, and similar platforms to promote ASHBA events, programs, and community engagement. The intern also helps manage ASHBA’s social media accounts and conducts interviews with local riders and trainers to showcase stories from across the Saddlebred community.
Key Responsibilities
- Capture and produce short-form video content at local horse shows and ASHBA events.
- Create, edit, and schedule content for TikTok, Instagram Reels, and other social platforms.
- Conduct video interviews with riders, trainers, and exhibitors to highlight community stories and event experiences.
- Update ASHBA’s social media accounts in alignment with brand guidelines and content calendars.
- Engage with followers and respond to comments and messages as appropriate.
- Assist with event support including booth set-up, content collection, and on-site promotion.
- Maintain and organize ASHBA’s digital media library.
- Track social media performance and trends to inform future content strategies.
- Perform other marketing and administrative duties as assigned.
Qualifications & Skills
- Proficiency with social media platforms, particularly TikTok and Instagram.
- Experience filming and editing short-form videos using mobile apps or editing software.
- Comfortable conducting interviews and engaging with event participants on camera.
- Strong written and verbal communication skills.
- Detail-oriented with strong organizational and time management abilities.
- Professional demeanor with a customer-service mindset.
- Ability to represent ASHBA at events and interact with members and the public.
- Interest in marketing, social media, and the equine industry is preferred.
- Ability to work some evenings and weekends as required for event coverage.
- Reliable transportation to attend local events.
Work Environment
This position is based at the ASHBA headquarters and operates in a standard office environment. Regular use of computers, phones, and office equipment is required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.